Pakistan's female creative leader makes it

Sidra Salman works as an Associate Creative Director at Synite Digital and is proud to represent Pakistan on a global platform.

Sharing her thoughts over this feat, Sidra Salman said, “I am grateful for this once in a lifetime opportunity and look forward to joining the company of some of the most inspiring women in the creative industry from around the globe. I feel honored that I will be representing Pakistan on such a prestigious global platform.”

The Spikes Asia creativity festival - scheduled to take place from September 25-27 in Singapore is a distinct event that provides female leaders with executive training, mentoring and exclusive networking opportunities, creating a nurturing community of like minded ambassadors who are encouraged and supported to bring the learning back.Mai Kaneda, Senior Copywriter/Senior Experience Designer, McCann Health Japan

MeyviWedelia, Associate Creative Director, Toaster Ltd, Singapore
Nikki Sunga, Creative Director, BBDO Guerrero, The Philippines
Paige Lee, Senior Art Director, Leo Burnett, Singapore
Priyanka Joshi, Creative Controller, Ogilvy, Mumbai, India
Their goal is to drive equal representation of female and male creative directors across the industry and since its inception, has grown to become one of the most competitive global development initiatives in the industry.